“I have a story idea I want to pitch to a publication but I don't know any editors there.”
“I have always wanted to work with brands but am not sure what to say in my pitch email.”
“I finally drafted a pitch email but I’m still afraid to hit ‘send.’”
“I’ve sent pitch emails before but hear crickets in my inbox afterwards.”
If this sounds like you, you’re ready for Right on Pitch.
(New design and additional info added as of August 1, 2022!)
What is Right on Pitch?
Right on Pitch is a 20 page e-book where I share tips and tricks I’ve learned as a magazine editor, fashion and beauty blogger, and freelance writer to help you get your ideas out into the world and get paid for them.
I wanted to freelance but didn’t know how
When I got laid off from my job (the second time) I was still applying to full-time positions, but I started freelancing on the side to make some money. In my time as a freelancer, I’ve pitched stories that have been published in publications like The Zoe Report, Fashionista, Refinery29 and more.
I’ve been paid to partner with brands like Glossier, The New York Times, and Walmart because I was able to convince them that out of thousands of other bloggers, I could help tell their stories in a way that my audience would understand and relate to.
I’ve also pitched myself to websites like Makeup.com and As Told by Women and to podcasts like Self-Care Sunday and The Female Millennial to help create brand awareness for myself and position myself as an expert in my field.
I decided to create Right on Pitch because pitching is by far the number one thing that I get asked about, whether it’s on Instagram DM or in person at an event.
Some of the questions I’ve received include:
“How did you start writing for Teen Vogue, Refinery29, HuffPost and all of these places?”
“How do I know who to send my pitch to?”
“What steps should I take if I want to work with brands on paid campaigns?”
“How can I negotiate a higher rate for a project?”
I’d love to be able to have a 30-minute coffee date with everyone who asks for pitching advice and share what I know but since I can’t do that, I figured this would be the next best thing.
what do i get with right on pitch?
Right on Pitch includes:
Welcome message from Austen
Why pitch?
What makes a great pitch?
Questions to ask before you pitch
Finding the right contacts
How to pitch brands for collaborations
How to pitch ideas to publications
Pitching mistakes to avoid
Following up on pitches
My editor-approved pitch checklist
How to structure your pitch email
Tips for negotiating your rates
A word about rejection
+ additional resources
PLUS actual pitch email examples that I’ve used to attend shows at New York Fashion Week, stay for free at a hotel in Midtown NYC, and pitch a story to a publication that was published even though I didn’t know anyone who worked there.
Featured In:
Testimonials
I could go on and on about how much value I feel this will add to your pitch game but I figured I’d share how other people felt after reading Right on Pitch. These testimonials come from readers across multiple fields including bloggers, journalists, educators, Etsy shop owners, and more to show that this pitch guide can help you out no matter what industry you’re in.
